Yannick Robin

Regional Commerce Practice Lead

SAP Customer Experience

Yannick is Regional Practice Lead Commerce for SAP Customer Experience Services in Asia. In this role, he acts as a business expert, strategic advisor and problem-solver to lead thriving practices across APJ. Before moving to Singapore, Yannick was supporting blue-chip customers across Europe, North America and Asia to build and expand their digital commerce presence.

Yannick joined SAP in Europe through hybris acquisition, where he contributed to the growth of the consulting organisation leading successful sales efforts and innovating operations. He brings over 18 years of strong technical and Commerce experience in enterprise software.

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