{"@context":"https:\/\/schema.org\/","@type":"CollectionPage","@id":"https:\/\/www.the-future-of-commerce.com\/customer-experience\/customer-journey\/#CollectionPage","headline":"Customer Journey Category","description":"

The customer journey is the entire series of interactions leading to a purchase of a product or service. Brands need to understand the entire journey in order to provide the customer experience that drives loyalty.<\/p>\n

In our archives, get expert insight into the modern customer journey and how brands can improve for optimal outcomes. Topics include:<\/p>\n

    \n
  1. Customer engagement trends<\/li>\n
  2. Mapping the customer journey<\/li>\n
  3. Social media marketing<\/li>\n
  4. Online fulfillment and returns<\/li>\n
  5. The power of personalization<\/li>\n<\/ol>\n

     <\/p>\n

     <\/p>\n","url":"https:\/\/www.the-future-of-commerce.com\/customer-experience\/customer-journey\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2022\/07\/12\/customer-loyalty-vs-brand-loyalty\/","headline":"Customer loyalty vs. brand loyalty: Differences, stats, tips","url":"https:\/\/www.the-future-of-commerce.com\/2022\/07\/12\/customer-loyalty-vs-brand-loyalty\/","datePublished":"2022-07-12","dateModified":"2022-07-11","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2022\/07\/12\/customer-loyalty-vs-brand-loyalty\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/david-rand\/#Person","name":"David 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