[{"@context":"http:\/\/schema.org","@type":"BlogPosting","about":["http:\/\/www.wikidata.org\/entity\/Q194189","http:\/\/www.wikidata.org\/entity\/Q484847","https:\/\/en.wikipedia.org\/wiki\/Customer_relationship_management"],"datePublished":"2019-08-06T00:00:00Z","name":"What is CRM? CRM Meaning, Examples, Benefits, Strategies","headline":"What is CRM? CRM Meaning, Examples, Benefits, Strategies","description":"What is CRM? CRM meaning: CRM stands for customer relationship management. It's technology to analyze, manage, and improve customer interactions.","url":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/","image":{"@type":"ImageObject","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2019\/08\/thumbnail-b71d3ebb449518c6ea5c5a5478164fa9.jpeg","height":"375","width":"1200","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2019\/08\/thumbnail-b71d3ebb449518c6ea5c5a5478164fa9.jpeg"},"hasPart":{"@type":"FAQPage","name":"What is CRM? FAQs","mainEntity":[{"@type":"Question","name":"What is CRM?","acceptedAnswer":{"@type":"Answer","text":"CRM stands for customer relationship management. It\u2019s technology that analyzes and manages customer interactions and data throughout the entire customer lifecycle, thereby building better customer experiences, better customer service, and better business relationships while increasing revenue.","name":"What is CRM? Answer","@id":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/#Answer"},"@id":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/#Question"},{"@type":"Question","name":"What is CRM: Examples of CRM importance to business ","acceptedAnswer":{"@type":"Answer","name":"What is CRM: Examples of CRM importance to business Answer","text":"

It uses data analysis about customers\u2019 history with a company to gain critical insights into all facets of the organization and opportunities, including the following examples:<\/p>

  1. Improve<\/strong> business relationships with customers<\/li>
  2. Focus<\/strong> on customer retention<\/li>
  3. Drive<\/strong> sales growth<\/li>
  4. Streamline<\/strong> business functions and automated manual processes to free up resources<\/li>
  5. Automate<\/strong> marketing, workflow, lead management, sales force, and contact center operations<\/li>
  6. Create<\/strong> better products, better experiences, and better customer service<\/li>
  7. Access<\/strong> real-time, actionable information across the organization and the supply chain<\/li>
  8. Strengthen<\/strong> B2B operations and relationships<\/li>
  9. Train<\/strong> employees to build strong customer relationships built on trust and empathy<\/li> <\/ol>

    Top companies use relational systems that allow them to adapt to the way different customers buy and convert prospects into qualified leads through the sales pipeline.<\/p>","@id":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/#Answer1"},"@id":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/#Question1"}],"@id":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/#FAQPage"},"author":{"@type":"Organization","logo":{"@type":"ImageObject","url":"https:\/\/23x6xj3o92m9361dbu2ij362-wpengine.netdna-ssl.com\/wp-content\/themes\/hybris_foc\/assets\/images\/layout\/logo-new-2x.png?_=1","height":"96","width":"500","@id":"https:\/\/23x6xj3o92m9361dbu2ij362-wpengine.netdna-ssl.com\/wp-content\/themes\/hybris_foc\/assets\/images\/layout\/logo-new-2x.png?_=1"},"url":"https:\/\/www.the-future-of-commerce.com\/","additionalType":"https:\/\/www.wikidata.org\/wiki\/Q1193236","name":"The Future of Customer Engagement and Experience","description":"Relevant, timely information & analysis on commerce trends, both consumer-facing and B2B.","sameAs":["https:\/\/podcasts.apple.com\/us\/podcast\/a-call-for-a-better-experience\/id1479742201","https:\/\/twitter.com\/FutureOfCEC","https:\/\/www.linkedin.com\/groups\/4844282","https:\/\/www.the-future-of-commerce.com\/feed\/"],"@id":"https:\/\/www.the-future-of-commerce.com\/"},"publisher":{"@id":"https:\/\/www.the-future-of-commerce.com\/"},"@id":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"2019","item":"https:\/\/www.the-future-of-commerce.com\/2019\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"08","item":"https:\/\/www.the-future-of-commerce.com\/2019\/\/08\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"06","item":"https:\/\/www.the-future-of-commerce.com\/2019\/\/08\/\/06\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"What is CRM? Definition, examples, benefits of customer relationship management","item":"https:\/\/www.the-future-of-commerce.com\/2019\/08\/06\/what-is-crm\/#breadcrumbitem"}]}]